Fundesem Business School, school of businesses of national and international reference located in the city of Alicante, will celebrate next the 25 of October its intensive factory of new tendencies in marketing online and digital tools.
Jos© Manuel Rodrguez, person in charge of Marketing Online of the Avante company Marketing & Means, and Jesºs Suso Teixidor, general director of the company, will be the rapporteurs in an afternoon spent to the sector of the Digital Marketing, in which FBS is leader in Alicante with the organization of events of this type and his successful Masters of Digital Marketing.
The factory will have five great blocks. Marketing in finders will be one of them, where options and foundations will treat in the strategy of Search Engine Marketing (SEM), with special emphasis in Google Adwords. Also the session dedicated to how making publicity will have special importance and optimizing it in social networks, in which concepts as the Social Optimization Average will be reviewed (SMO), the programming by objectives on Facebook, the great discovery that has supposed Facebook Leads or new tendencies of publicity, between which they will have special Instagram protagonism or the format video.
They will not either be ignored in the appointment that will take place in Alicante the last new features in marketing online, especially those that allow to deepen in the used support and to increase the possibilities of segmentation. The programmatic purchase, retargeting, third party dates or affiliate marketing will enjoy special attention. Without forgetting, by all means, the analytical Web and the review for examples and cases of success.
The attendance is gratuitous previous inscription through this form.